News and Hearsay — mercedes

Justin A

Anime in advertising.

Some people might agree with me, while others might disagree quite passionately. But I wholeheartedly believe that anime in advertising is the future. Normally anime and commerce only danced together in the subtleties of product placement. But nowadays bold and obvious anime commercials have showed up all over the web, pushing product. And I for one am enjoying them :) If you think about it, these anime commercials are the biggest hope big business has in connecting with the attention span deficient generation.Here are some that I found.Toyota x Char AznableLexus     Subaru  Mercedes A ClassMicrosoft Surface

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Hilarious mercedes comercial. Those chickens look really...

Hilarious mercedes comercial. Those chickens look really serious.

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Justin A

Branding. Is a big deal. (Oh btw, we got a new logo)

When someone mentions the word branding, what comes to mind? Be honest, a logo is what comes to mind right? Don't feel bad , that was me a couple years ago. But a logo barely describes the idea of a brand. When I think of a brand, I think of the feeling I associate with that company.

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