Anime in advertising.
Some people might agree with me, while others might disagree quite passionately. But I wholeheartedly believe that anime in advertising is the future. Normally anime and commerce only danced together in the subtleties of product placement. But nowadays bold and obvious anime commercials have showed up all over the web, pushing product. And I for one am enjoying them :)
If you think about it, these anime commercials are the biggest hope big business has in connecting with the attention span deficient generation.
Here are some that I found.
Toyota x Char Aznable
Mercedes A Class